The Micro Niche Method

The Micro Niche Method

The Micro-Niche Method: The Pathway to Premium Pricing and Increased Profitability for Today’s CPAs By David Wolfskehl The primary marketing challenge faced by accounting firms today is differentiation. Firms tend to offer services in the same niches, with few exceptions. In fact, a review of top accounting firms in any city will likely produce the sense that the firms are largely interchangeable – just change the names and the photos. When every firm looks alike, the firms become comm

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About Gerry Lacuarta

The author researches and writes about niche marketing and blogging, helping niche bloggers target their market and create effective niche websites. He lives in the New Jersey shore area and also blogs on BloggingProfits.com and GTD for Marketers.

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